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What comics have you been reading? by irishmoxie
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Archie Charm Bracelet Search by Pamtherese
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Author Topic: North American comics sales 2011-2016  (Read 850 times)

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DeCarlo Rules

Re: North American comics sales 2011-2016
« on: September 07, 2017, 11:23:02 PM »
Oh, and as for how this all relates to the sales of Archie Comics, it's helpful to remember that ACP's sales have traditionally been strongest in the Newsstand & Subscription Channel (not sure if direct mail-order sales are included in "subscriptions", as that's something that ACP has leaned heavily on in the past to shore up a shrinking newsstand marketplace).

No doubt in the past 6 years both digital and trade collection sales have helped somewhat to make up for the newsstand market that ACP was traditionally dependent on for its bread & butter sales, but book channel sales still lag behind those of comic book shops, a market where ACP is at its weakest, and digital sales appear to have leveled off within the last 3-4 years. The biggest growth of the total marketplace over the past 6 years has been in the graphic novel/trade collection format (up nearly $200M from 2011 to 2016), while both digital and newsstand sales have remained largely the same over a period from 2013-2016.
« Last Edit: September 07, 2017, 11:46:25 PM by DeCarlo Rules »

 


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