Quote from: DeCarlo Rules on July 09, 2017, 10:54:08 AMQuote from: terrence12 on July 09, 2017, 07:21:01 AM
Maybe I guess the reason Diamond doesn't add Digests into their stats is because they think Digest are just relics of the past for which they are.
It has nothing to do with any prejudicial attitude towards the digest format on the part of Diamond Comics. They distribute hundreds of products every single week, but they don't produce a monthly sales report detailing the sales on every single item they distribute.
It's much simpler than that. They only list sales for the top 300+ or so publications (and there is a separate list for trade collections) that they distributed every month, so things that sold fewer copies fall off the bottom of the list, because that data becomes irrelevant when the numbers get too small. Archie's digests aren't on Diamond's sales reports lists because they sell very poorly -- in comic book shops -- compared to other comics they carry. So yes, the digests sell even worse than those floppy comic titles ACP is cancelling in comic book stores. The purpose of Diamond reporting their sales list is so that comic shop retailers can know which comics are selling well (or not so well) in stores other than their own, which would help them make decisions about which comics they should preorder (or RE-order) from Diamond, and in what quantities. If Diamond were to report sales on every single product they distribute, the list would be thousands of items long, with some products selling less than 1000 units.
But Archie's digests (unlike their floppy-format comic books) aren't dependent on Diamond Comic Distributors for the majority of their sales, because Diamond sells its products mainly to independent comic shops -- and there are only about 2000 or so of those stores in North America. Archie digests are mainly sold in other diverse retail chain stores, where they sell much better than they do in comic book stores.
That's true though people will probably ignore the digest and just look online at previous issues instead,Since Digest are probably outdated.Still if Archie comics is closed down because of low sales in the near future maybe the only hope is to have it sold to IDW so that the company will revive the series as a humour period piece taking place in the 40's and 50's since this is the era where Archie gain popularity.




